Why a Client-Focused Web Development Vendor Is Beneficial to Your Business

When it comes to web development, you have three options:

1. Find a Freelancer that can complete your project.
2. Hire a vendor to complete your web work on a contract-basis.
3. Stick with a company that grows with your business.

There are pros and cons to many of the options above but the key thing to look for is Are They Client-Focused?

The speed of which technology, web trends, and mobile trends innovate accelerates faster each year. The best way to keep up is by collaborating and partnering rather than finding resources on an ad-hoc basis. Let’s take a look at each of these options:

1. Find a Freelancer that can complete your project

For any start-up or small business, this may seem like the most viable and cost-effective option. A Freelancer will usually complete your work at the fraction of the cost but with the added expense of time. Finding the right Freelancer to complete your web development project may be difficult especially when it comes down to experience and the style of web design they specialize in. If you and the Freelancer don’t agree on the design style, it may be time to find another Freelancer but this also costs valuable time.

Another issue arises when your company grows. A Freelancer may not be able to keep up with the speed and growth that your start-up or small business faces. So at some point, there will be a time when you might need to search for other options.

2. Hire a company to complete your web work on a contract basis.

This option definitely gives you the resources you need and the added experience to get a job done quickly and efficiently but may rack up that bill at the end of the project. Having a Web Development company gives you options to explore different web designs, styles, templates, and give you the front-end and back-end resources you may be looking for in a web development project. Due to the added resources and options available, you may be looking at a bill that’s almost two to three times the cost of a Freelancer.

The other cost will be in the long-run if you hire an organization to complete your website on a contract-basis. The con to this is that as your start-up or small business grows, your web development company will need to understand your organization, the changes it has gone through, re-visit your website as if they have never touched it, and re-tailor your website to suit your needs, all from scratch. You are basically starting from the ground-up again. This is costly as technology, web, and mobile trends grow faster each year, it’s not a matter of whether your web development company can keep up, but a matter of whether your company can keep up.

So how do you balance these issues?

3. Stick with a company that grows with your business

Finding a client-focused web development company may be your key to success. Whether it is a smaller web development company that can meet your budget of a start-up or small business, or if it is a larger web development company for larger businesses with a higher capacity.

The benefits of a web development company that sticks by you are endless, to name a few, a client-focused web development company can:

Keep up with the growing trends of technology, web design, web trends, mobile design, and mobile trends alongside your organization

Both companies grow together as each company looks to each other for resources.

Save you both time and money as they will already understand your company and how to tailor web designs and content to match your industry and buyer personas.

Help your company grow faster than ever, as they will understand the trends of the web and mobile technology space and provide those services quickly and easily to their own clients.

Be your one-stop shop for all your web needs.

Choosing the right option in the beginning can save you a lot of pain and hassle. Not to mention valuable dollars your company could use towards other initiatives to help your start-up or small business soar. Reap the benefits of sticking with one web development company to help maximize the rewards returned from a web development vendor that grows with your company.

What Are the Web Development Trends for 2014?

With every passing day, web development is going through tremendous change. Web developers and programmers keep working on making the websites look good in order to build a strong impression on the targeted audience. But it is equally important to realize that your website should offer what your customers are looking for.

Many businessmen and web developers work on making their website look stylish or tech savvy. Their websites look amazing but when the visitor tries to find something they are looking for, they can’t see it because the website isn’t designed by keeping the customers in mind. Among the multiple factors that one needs to keep in mind while offering web development services in 2014, few important ones are:

1. The website should offer what the customers are looking for.

Making your website simple and to the point is very important these days. If you have a heavy website which takes more loading time, it will annoy your audience and they’ll ultimately leave. On the other hand, if your homepage offers everything that the customer wants, the chances of their doing business with you increases. Basically, homepage holds utmost importance. Web developers and businessmen should sit together to design what actually works for the homepage and what a prospective customer would be looking for.

2. The website should offer smarter transitions.

With the introduction of quality displays such as Apple’s retina screen and development in pixel density such as 4K resolution, the web developers need to ensure that their websites offer smarter transitions. Few years back any transition between a website used to be a huge problem but now, developers ensure that websites have enough room for transitions.

3. The website should be tested for all OS and browsers.

There is a new trend of operating systems launching their own browsers for mobile and desktop. Google laptops run on a modified version of Chrome whereas Mozilla also released a Firefox Mozilla OS for mobile. These options are helpful for those buyers who can’t afford to buy expensive smart phones. That’s why; web developers should make sure to test the websites for every OS and browsers.

4. The websites should be launched when they are fully functional.

If you have a huge brand name and you are planning to launch your website live, make sure that it’s fully functional. The testing phase of any website holds utmost importance. Most of the times, businessmen commit to launch the website on a particular date in a jiffy and when the website is launched, it’s a disaster. The owner, web developers and marketing team needs to sit together to figure out a launch date with a little cushion, so when the website is launched, it offers everything you promised.

5. The mobile websites need to have larger text and smaller layouts.

The major issue with most of the mobile websites is the typography. This issue needs to be resolved by the developers with larger text and smaller layouts. With the influx of mobile website users, you need to ensure that your website is compatible with mobile and smart phones or you’ll be losing a big chunk of business.

Tips on Picking the Right Guys When Outsourcing Your Web Development Services

Stories from forums and blog posts abound about people who have had negative experiences working with third-party web developers. Outsourcing website development projects do bring a lot of benefits to clients, but some communication problems and ill will of a few unscrupulous “web developers” have stained the reputation of this noble industry. In order to avoid falling victim to any of these misdeeds, purposefully done or not, it is important to be informed and prepared. When hiring your next web developer be vigilant, keep communication lines open and be clear and firm about your expectations and goals. It is up to your discretion too whether to allow a little bit of flexibility in agreements about deadlines and payments or to be strict.

Here are some valuable tips on picking the right guys when outsourcing your website development services:

Ask for recommendations. Getting references from trusted sources such as family, friends and colleagues will save you time and decrease the risk of running into problematic developers. If you can find more than two voices from among your loved ones that support a particular development company, then you can conclude that they (that particular company) are safe. It is still worth checking out the other recommendations, of course, but you will need to do more probing when you contact them.

View their portfolios. Portfolios will give you a clue about the kind of work a development company can provide you. Browse on your computer the websites showcased in the portfolio. See if you like the designs, the loading times and if you think they have achieved the goal set by the owners. Ask for the numbers or e-mail addresses of those clients whose websites appear in the portfolio and ask them about their experience and their satisfaction levels. Contact more than two clients if you can. If the web development company refuses to give their clients’ contact details, you can move on to the next.

Competencies. When you contact a web programing company, ask about their staff. It is better to go for one that has specialists in one or two areas of a website development project. This way you will know that each segment of your website will get appropriate attention, and that you will have subject matter experts dealing with these segments. Depending on the size of the project, a web Programing team may consist of a designer, an analyst, a programmer/s, web marketing specialists and other important positions.

If you know a bit about the programming languages and tools used in web development, the better. Some of the most widely used technologies are Php, the Microsoft.Net Framework, AJAX, XAML and jQuery. Ask if they are up-to-date as well in these technologies.

Other services. Due to intense competition, websites these days have to be search engine-optimized. This means that a website has to be able to figure near the top of search engine pages when its associated keyword is searched. Your chosen web development company should be offering this service as well.

Additionally, there are companies who provide their own web hosting services. They are normally able to bundle it with their web programing services and offer it to you at a lower price than what you would get if you have your website hosted by someone else.